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Your resource for advice from Hubbard® Life experts.

Kinetic in the News: Big things happening in 2016

Two very exciting news stories to share regarding Kinetic Performance Dog Food, which is distributed by Hubbard Life!


Welcome to Vohne Liche Kennels

In November of 2015, the tireless efforts of Hubbard’s Bob Roth and Kinetic’s Dave Dourson finally paid off and resulted in the establishment of a new relationship with Vohne Liche Kennels in Denver, Indiana. Vohne Liche is a full service Working K-9 kennel representing the very best in highly trained police and military service dogs both in the United States and abroad.

Founded in 1993 by United States Air Force Senior Master Sergeant Kenneth Licklider, Vohne Liche Kennels is simply the best in the industry in training K-9 Teams for protection duty anywhere in the world. The training staff at VLK consists of eighteen on site trainers and six off site trainers all whom are either former military, law enforcement or both.

Vohne Liche trained K-9 Teams can be found working at any number of local, state and federal agencies including the Pentagon, NSA, DoD, US State Department, US Army and over 500 other US government, police, military and civilian agencies. These guys are the best of the best and we welcome them to the Kinetic team.

To learn more about Vohne Liche Kennels and their training methods, you can visit their website.


Introducing Team Kinetic

In February of 2016, Kinetic officially introduced Team Kinetic, a group of dedicated dog professionals who work to build and support Kinetic. Made up of Team Staff and Pro Staff levels, Team Kinetic is a group of industry influencers who serve as advocates for the Kinetic brand in their respective performance areas.

Current Team Kinetic members represent professional breeders, trainers and competitors in the areas of hunting dogs, mushing dogs and police and military protection dogs. They’re generally very well known in their fields and willing advocates for a brand they believe in. Most current members have been feeding the brand for years and were already working in some unofficial capacity to spread the Kinetic story.

There are also plans to further expand Team Kinetic in the future. While the intent is to maintain a small core group of dedicated members, future plans for Team Kinetic include adding key professionals in other geographies as well as additional performance areas. Additional area of focus might include activities such as herding, dock jumping, agility and other working disciplines.

To learn more about Team Kinetic members and their training and competitive methods, you can view their bios on the Kinetic website.

Posted on 2/17/2016 by Steve Ries  |  Category: Equine, Poultry, Cat, Dog, Rabbit, Sheep, Goat, Specialty, Game Bird, Chinchilla, Guinea Pig, Alpaca, Llama, Deer, Ratite, Pigeon, Rat and Mouse, Bison
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Turn Up the Thermostat!

Winter is officially here and with that a change to colder weather. While it may be easy for us to put on another layer (or three) of clothing or place another “log on the fire” to help keep us warm, it’s not that easy for our animals.  They rely on our support to help them through challenging weather situations. With that in mind, here are some tips to help keep them comfortable and safe during our cold winter months.

  • Feed: Animals may burn up to 30%+ more energy just to stay warm.  Make sure they have the extra calories in their diet or they will burn energy from their body stores. This extra energy can be given by adding oil or fat to the ration which allows the animal to get a concentrated source of energy since fat or oil has 2.25 times more energy than corn for the same volume.  Oil or fat also releases heat slower over time while something like extra corn will burn more quickly in their bodies and then the animals will be cold again.  However, one challenge with oils and fats is that the cold temperature tends to make them a little hard and handling becomes less convenient. This is one place that something like roasted whole soybeans works very well. 


  • Hay: Offer a lower quality (higher fiber) hay.  It will take more energy to digest the fiber and the energy it makes tends to be burned off quickly as a heat source rather than a work energy source. BUT make sure the animal still gets all the nutrients it needs.


  • Water: Make sure they have unfrozen water (heated buckets are wonderful).   Also check for stray voltage, usually in the more permanent facets, for they will not drink if they get a shock.  And watch their feed intake.  If they stop eating, look at the water situation first.


  • Shelters: Shelter is one of the first things all animals will seek.  It does not need to be fancy.  Even a wind break will help prevent the cold air from removing warm trapped air in their hair coat. Preventing an animal from getting wet should also be a goal. Getting the hair wet will remove the warm insulting property of the trapped warm air. Provide shelter with plenty of air movement (but no drafts on the animals).  Confining animals in an enclosed shelter may be warmer but the humidity will quickly increase which may in turn create respiratory concerns.  One other way to make shelters more comfortable for animals is to use round bales of hay inside the barn as a wind break in front of the door where the animals come in and go out.


  • Extra Care for Older Animals: It’s important to remember that older animals don’t always handle the cold as well.  Putting horse blankets on senior horses, an old t-shirt on your favorite girl dog before she goes out to use the bathroom, leaving the garage door slightly cracked for the cats to come in and putting a heat lamp in the chicken coop are all extra efforts that will increase animal comfort.


Animals are usually very well equipped to keep warm in the colder weather but with some early planning and observations, we can help prevent any cold weather issue with our animals.

Stop in at your local Hubbard Feeds dealer and ask about our line of Hubbard® Life products.

Posted on 1/27/2014 by Dr. Ed Bonnette  |  Category: Equine, Poultry, Cat, Dog, Rabbit, Sheep, Goat, Specialty, Game Bird, Chinchilla, Guinea Pig, Alpaca, Llama, Deer, Ratite, Pigeon, Rat and Mouse, Bison
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Chinchilla Nutrition 101: Why do Chinchillas need a feed specifically for them?

I was asked to write about chinchilla nutrition and I thought…this will be fun!  I have been involved with feeding chins my whole professional career (over 20 years) and I have owned chins (just a couple at a time).  But as I start to write this, I am asking myself, where do I start? 

So let’s start by talking about why we don’t feed a pig feed or dog food to a chinchilla.    There are several types of digestive systems depending upon the animals.   Pigs, dogs, cats and yes, even us, have a similar but simple digestive tract.  Food digestion starts in the mouth where it is broken down into small pieces and mixed with digestive enzymes (for starches) in the mouth.   The food continues down the neck in a tube called the esophagus into a simple stomach.  The stomach collects food and mixes it with acids and different enzymes to help break down proteins into amino acids.  Once the food is throughly mixed, it leaves the stomach and is injected into the small intestine.   Here, the small intestine, the pancreas and the liver are all secreting more buffers and enzymes to finish breaking down the food in the beginning of the small intestine.   

So up to this point, the digestive tract has been tearing the food apart to an almost molecular level.   But in the rest of the small intestines, about 1/3 of the total GI tract volume, absorption of the nutrients (amino acids, fats, carbohydrates, vitamins, mineral, etc) is taking place.   What is not absorbed will continue to the end of the small intestine where it will meet the large intestine and a small blind bag called a cecum.  Humans have a cecum that we call our appendix and just like in us, it has very little function in all of these animals.  Any foodstuff that was not digested like fiber, etc. continues into the large intestine where most of the water is removed, a little bacterial fermentation is occurring and the indigestible fecal material is stored until it is expelled.

Ok so how does that compare to a chinchilla?    A chin has a similar GI tract as a pig or human except for two major differences, (which actually make it similar to a horse or rabbit).  First, the digestive tract of a chinchilla is one of the longest compared to its length of the body of any animal.  This allows the GI tract the chance to suck every little bit of nutrition out of the foodstuffs.   The second difference, and by far the most unique, is the cecum.  The cecum in a chin is very large and is full of bacteria and protozoa.   These micro-organisms (MO) have one job and that is to digest fiber.  MO will break down the cellulose in fiber and make an energy source the animal can use and also make several amino acids and b-complex vitamins that the animal can also use.    This is why the fiber part of the diet is very important in a chinchilla for not only does it help push the food through the GI tract but it also is the main source of energy for the chinchilla.  Since fiber is the main source of energy, it is very important that your fiber source is not so young that it is digested by the stomach but not too old for it will not be digested and not supply any energy.

Again, the digestive tract of a chinchilla is very long and can absorb almost all nutrition out of the feed.  This makes them a little different from rabbits and horses in that they will actually eat their own manure to get some of the nutrients back that passed out of the body.  This is a practice called cophagogy and it is quite normal.

So after reading this, hopefully, you understand more about the Chinchilla digestive tract and why we have a feed designed especially for chinchillas, such as Hubbard® Life Chinchilla Pellets and do not suggest feeding pig or cattle feeds. 

Our next blog about Chinchillas will look into the specific ingredient and nutrients that are needed to make a high quality pelt and to make lots of high quality babies. 

Find a Hubbard Life dealer near you by visiting our website and using our Dealer Locator.

Posted on 10/31/2013 by Dr. Ed Bonnette  |  Category: Specialty, Chinchilla
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